What To Do If Your Product Is Not Selling: A Quick Tip
Maybe you simply need to find a new target market for your product if it’s not selling.
For example, baseball isn’t popular in the Philippines, so in Manila, they market baseball bats as personal defense weapons.
I’m not kidding!
Your course on charisma for professionals isn’t selling?
Remarket it as a confidence booster for young adults.
Small changes in content and advertising can potentially turn a dud product into a stud.
I’ve seen books that didn’t sell 10 copies go on to become bestsellers with a simple title change.
And I’ve seen service providers slightly change their service or their target market and go from broke to six figures overnight.
Sometimes it just takes a little tweaking.